Leadership
The ‘Serve to Lead’ Style
‘Serve to Lead’ is the motto of the Royal Military Academy Sandhurst, where British Army officers are taught to lead. This approach to leadership emphasises the importance of humility and compassion in leadership.
Neil Jurd OBE, a former Sandhurst instructor explains how Serve to Lead should be part of your approach to leadership.
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00:07
What's this video about?
How serving your team makes you a good leader.
Why good leaders care for the people they lead.
If you are in a leadership, it is your job to be good at leadership.
Why being humble is a key leadership skill.
How a leader is just another team member.
Why leadership perks are bad for team morale.
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