Most people think great leaders have always dreamed of being in charge. But what if the opposite is true?

In this episode of Deep Leadership, Jon sits down with Jessie Hathcock, President of The Loading Dock and founder of Scale Simple, to explore how purpose, humility, and service shape exceptional leaders. Jessie shares her remarkable journey from middle school teacher and nonprofit leader to leading one of North Carolina’s most successful coworking communities through the uncertainty of the COVID-19 pandemic.

They discuss why the best leaders often never planned to lead, how a clear personal mission can guide difficult decisions, why culture matters more than credentials, and how businesses can become powerful forces for good. If you’re leading a team, building a company, or simply trying to make a greater impact, this conversation will challenge the way you think about leadership.

In this episode, you’ll learn:

• Why many of the best leaders never sought the title
• How purpose becomes an anchor during uncertainty
• Why mission, vision, and values matter more than ever
• How great leaders build cultures where people thrive
• Why hiring for values often beats hiring for experience
• How businesses can create lasting impact while still growing profitably