Team Development and Culture
Sales and Leadership
Entrepreneur and CEO James Batchelor explores the link between sales and leadership and explains everybody in an organisation should sell and advocate the organisation’s purpose and products.

00:15

What's this video about?
The importance of rapport – how great leaders work hard to find common ground.
How leaders can use stories to build meaningful connection and maximise their impact.
Why it is everybody in the team’s role to sell and understand that selling is about purpose as much as products.
How authenticity is a key aspect of sales and leadership and why it is important to find work you believe in.
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