What does good leadership really look like when it comes to people?
In this conversation, Rachel Diss, explores why diversity and inclusion isn’t a separate initiative or “nice to have” — it’s a fundamental part of leading any team effectively.
The Leadership Reality: It’s not about labels – it’s about people
There’s often resistance to diversity and inclusion — seen by some as political or unnecessary. But strip it back, and the reality is much simpler. Leadership is about understanding people.
Their:
If you ignore that, you’re not simplifying leadership — you’re limiting it.
Trust Drives Performance: If people don’t trust you, they won’t tell you the truth
When leaders don’t take the time to understand individuals:
And without trust, you’re leading without the full picture. People don’t perform at their best when they feel misunderstood
What inclusive leadership really means: This isn’t “extra” – it’s core to leadership.
Inclusive leadership isn’t about ticking boxes. It’s about:
Because when people feel understood:
Dismissing diversity and inclusion doesn’t remove complexity from leadership. It removes your ability to lead people well.
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Neil Jurd OBE is a TEDx speaker, author of the bestselling ‘The Leadership Book’ and founder of the award-winning Cumbria leadership development company Leader-Connect.
Neil served as an army officer leading soldiers on operations in Iraq, Sierra Leone, Bosnia and Yemen, as well as teaching leadership at the Royal Military Academy Sandhurst. Neil established Leader-Connect 10 years ago and major clients include Virgin Media, The University of Sheffield, and Sanofi Pharmaceuticals. Leader-Connect also works with small and medium sized businesses, schools and educational trusts.
Neil has founded two successful local charities, including the Michelle Jurd Trust, is a director of Alertacall, a Governor of Windermere School and an Entrepreneur in Residence at Lancaster University. He is a Fellow of the Institute of Leadership, was awarded the OBE in 2021. Leader-Connect recently won the Cumbrian Training and Education Business of the year Award 2024 and were runners up in the Institute of Leadership Most Innovative Training Programme Award 2023.
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